PROMOTE YOUR BRAND
The real estate industry is more competitive than ever making advertising an essential element of your business.
Creating a solid marketing plan that outlines how you will show your customers that you have more to offer than the competition and focuses on building long-term relationships with people who trust you with their home purchase or selling needs is crucial in establishing yourself as an Agent. The more leads you can generate, the higher chances you’ll have of converting them into clients and building a loyal customer base.
Your marketing plan should include the following elements: Agent Branding, Print Advertisement, Social Media Templates, Agent Websites and Agent Profile Audits.
Agent Branding
Branding is a marketing term that refers to your overall design and messaging. It should represent who you are and attract your ideal audience.
Personal branding builds recognition and familiarity and helps generate more leads and increase your real estate business.
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Print Advertising
Print advertising refers to the use of printed media to convey a sponsored message or pitch an offering to the reader.
It’s one of the oldest and most common forms of advertising that captures people’s attention. Because they activate different parts of the brain and involves more emotional processing, they have a significant impact on converting prospects to customers.
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Social Media Presence
Social media presence refers to the visibility a brand has on social media platforms. It is one of the most efficient and effective ways to elevate your brand’s marketing strategy to discover and connect with potential clients.
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Agent Websites
Websites are just as important as business cards today, if not more.
They play a crucial part in the successful marketing of your business and are the best way for a consumers to gather information about a business.
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Agent Profile Audit
An Agent Profile Audit involves evaluating and optimizing your social media profiles and strategies to help you stay on top of your online presence.
The stronger the visibility of your brand, the more trust you can building with your audience.
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